December 1, 2009
KALAMAZOO, Mich., December 1, 2009 – Fabri-Kal is excited to announce the newest addition to the Greenware® family – a fresh new stock design, available starting this month. The attractive design tells your customers you are committed to making a difference and is available on the full line of Greenware® cold drink cups in 7, 9, 10, 12, 16, 20 and 24 oz. sizes, and Greenware® portion cups in 2, 3.25 and 4 oz. sizes.
Enhance your brand. Let your customers know you are making a difference by using Greenware® products – FREE Greenware® merchandising materials are now also available.
Greenware® annually renewable cold drink cups, portion cups and lids are made entirely from plants – not petroleum. Made in the U.S.A. from IngeoTM biopolymer, the Greenware® product line is 100% compostable in actively managed municipal or industrial facilities, where available. With Greenware® products you don’t have to sacrifice performance and clarity for an eco-friendly product—Greenware® satisfies all of these needs.
Good for your business. Your customers want Greenware® products:
Of those consumers who visit foodservice establishments 5, or more times, every 2 weeks… 90% find the Greenware® proposition very or somewhat appealing
• 88% would be interested in using Greenware® in a foodservice establishment
• 84% would view a foodservice establishment more positively if it offered Greenware®
• 50% of consumers would visit a foodservice establishment more frequently if it offered Greenware® cups
*Consumer Research Source: Proprietary Study Conducted April 2009
To find out more about Greenware® products, to learn about Fabri-Kal’s No Greenwashing Pledge and to locate composting facilities in your area, visit www.f-k.com/green.
Fabri-Kal is a leading provider of plastic foodservice and custom thermoformed packaging solutions. As one of the largest thermoformers in North America, Fabri-Kal’s customer base includes thousands of foodservice operators and dozens of consumer product manufacturers. Headquartered in Kalamazoo, Mich., and in continuous operation since 1950, Fabri-Kal employs more than 800 people in five manufacturing, printing and warehousing facilities throughout the United States. More information about Fabri-Kal may be found at the company’s website, www.f-k.com.